Although life isn’t going exactly my way lately, as a genuine summer boy I have no choice but let the sunshine in and enjoy the small things! Indeed, the jazz bar Afrikana with its unique decor takes me to exotic places, my vintage denim shirt fills me with salty memories of Mykonos, an old tune ♬ ♪ on the radio makes me wanna dance all day long and my new airy trousers let me feel the sweet breeze. Yes, in summertime there’s light in every little moment… just follow it!
Are you exhausted from the ever faster-changing fashion trends… here comes “Normcore”! The term combines the words “normal” and “hardcore” and welcomes a new hyper-normalised styling. Discreet denims, plain T-shirts, hoodies, skate shoes, slides – the plainer the better! Trusty wardrobe staples that last but have something unique and personal. That’s right guys, sometimes you have to let your personality shine through, don’t you think? ♬ ♪ crazy something normal / Donkeyboy
Run to the sea. It’s an order! ☝ ♬ ♪ sea sex and sun / Serge Gainsbourg
Sometimes I just like to let loose by wearing my slides and a loose graphic Tee (this pineapple skull from Animal’s SS14 collection is my new tropical love), and wandering around the suburbs without set destination. All it takes is the bright sun and a little bit of red to savor the day. 😉 ♬ ♪ pineapple crush / Lone
Maybe the weather isn’t warm enough for sandals yet, but I couldn’t let my brand-new adidas slides stashed away in the box waiting for the sun to come out! My Mediterranean temperament took over and my eagerness for early summer ordered that I wear them without socks, despite what the latest trends dictate! So… tah-dah! Here I go, almost barefoot, but certainly dashing for my next stop… ♬ ♪ cool / Le Youth