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Campaign obsession / Gucci SS16

The Gucci SS16 campaign “takes inspiration from the visual language and aesthetic of German ‘80s pop culture – the urban setting of this artistic and brutalist city – from rooftops to warehouse clubs – provides a raw backdrop to a carefree and hedonistic tale.” A true ode to an epic night out… oh yes, I’m in love (again)!

♬ ♪ goodbye horses / Q Lazzarus

GUCCI_SS16GUCCI_campaignGUCCI_Spring_summer_2016GUCCI_SS16_Glen LuchfordGUCCI_SS16_campaignGUCCIGUCCI_peacock

watch the video

Gucci SS16 photographed and directed by Glen Luchford

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